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Emily Frisella – Relationships First – People, Passion & Profits

Emily Frisella is a multi-passionate entrepreneur who started her first brick-and-mortar business at the age of twenty. She is the founder of ‘The Paper & Plan Co.’ and the author of several Amazon best-selling cook books.  Emily is also the founder of The Women in Business Workshop, COO of 44Seven Media, COO of Arete Syndicate, co-host of the ‘Curious Me’ podcast, co-founder of the Freedom Reads book club, as well as a business coach, and speaker.  Emily encourages entrepreneurs to use their voice and reach their potential in their personal and professional lives through self-development, accountability, awareness, and building authentic relationships. In this episode we discuss the following topics:

  • You Don’t Deserve Success – You Earn Success!
  • The Biggest Mistakes Entrepreneurs Are Making
  • Why Entrepreneurship Is Like “A Bouquet Of Flowers”
  • The Commonality Among Successful Entrepreneurs
  • Advice For Couples & Business Partners
  • My First Date With Andy Frisella
  • Why I Wrote My Best-Selling CookBooks
  • Relationships First – People, Passion & Profits
  • “Pretty Woman” Syndrome
  • Showing Appreciation & Gratitude 
  • Accountability
  • A Culture Of Improvement 
  • Thinking Big!
  • Emily’s Daily Routine

Every week, the RUN GPG Podcast aims to provide inspirational stories from people who made a mark in entrepreneurship, business, entertainment, the arts, personal development, and the real estate industry. It is produced by the GREATER PROPERTY GROUP with the intent to help our audience grow and scale their business and their life.

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Emily Frisella is a multi-passionate entrepreneur who started her first brick and mortar business at the age of 20. She’s the founder of the Paper and Plan Co, and the author of several Amazon bustling cookbooks. Emily is also the founder of. The Women in Business Workshop, c o o of 44 7 Media, c o o of AE syndicate, co-host of the Curious Me Podcast, co-founder of the Freedom Reads book Club, as well as a business coach and speaker Emily encourages entrepreneurs to use their voice and reach their potential in their personal and professional lives through self-development, accountability, awareness, and building authentic relationships.

Emily, it’s a pleasure. Welcome to the Run G P G Podcast. Thank you so much for having me. I’m happy to be here. It’s gonna be, Yeah, I, I was looking forward to this for a minute. You’ve got a lot going on. I know. It’s, it’s my bio needs to like be just, she’s crazy. That’s all it needs to say. . Yeah. Well, listen, I really like the phrase in your bio there, multi-passionate.

Entrepreneur. Very interesting. Now, taking a look at all you’re doing, I think you’d have to be passionate to have the energy to be involved in all of those things. So where did the passion for entrepreneurship come from? Can you give us some background maybe? Yeah. I grew up,  in an entrepreneurial family.

My dad owned trucking companies and brokerage firms my entire life.  also we have a cattle farm that I grew up on, so he. Get up, work on the farm, and then drive an hour and 20 minutes to his office all day, drive home an hour and 20 minutes, eat dinner. My mom would have dinner on the table every night at the same time.

He’d eat dinner and go down and check the cows, feed them, and come back to the house.  so I just grew up in a family that, you know, my dad was a. Crazy, insane entrepreneur, you know, did great. I learned a lot from him. And  that’s where I really got the spark for. Cause I saw what the entrepreneurial life could afford you.

And I don’t mean material things, I just meant like the freedom and things like that.  so I saw that. And so that was always really inspiring to me and that’s why when I,  I was 14 years old when I got my first job to save money to open my own business, and I opened my own business when I was 20 years old.

Amazing.  I heard you describe your family as the Wal. Yes. Is that true? Yes. Yes, that’s true. Very cool. I remember that show. I love that show. Yes, yes. . Did you think at night the same way? Was it like goodnight Emily? Oh, oh yeah. No, it was,  it was just, you know, my parents have married,  47 years myself, my two sisters, you know, dinner on the table every night.

We’re saying prayers church on Sunday. Teach. My mom was a, you know, religion school teacher. My dad was a eucharistic minister in our church and very just wholesome family. I feel super blessed to have that cuz I realize I took it for granted as a younger kid. And now as I’ve gotten older, I realize what, how, what a rarity that is.

Yeah. Very cool. So, so the roots, like you, you grew up on a farm, you know, it’s in the dna. Right. When it comes to entrepreneurship business and the hard work on a farm, can you think of the most important lesson maybe you learned from your family and your father? Then aside, just from like work ethic, there’s actually two things always stick out to me it was, you don’t deserve.

Respect. You earn respect. And that’s the same with success. You don’t deserve success. You earn success. And then secondly, it would be a phrase my dad always taught us about managing money was Watch your pennies and your dollars will take care of themselves. And what that meant was, you know, people see, oh, it’s a little bit of money here, it’s a little bit here, a little bit here.

But then it all adds up larger where if you start to watch those little expenses like that and you pay attention to the micro things, your macro grows on a larger scale. Very cool.  fantastic sound bites. I love that.  now you, you know, you did talk about starting your own business at 20, but I think before that you were working.

Was it at a design firm? Is that what you were doing? No, so I did that after I sold my company, so, oh, okay.  yeah, so I, when I was 14, I started working to save money cuz I knew I wanted to buy my own house. Cause my parents always said, you know, you need to buy your house, don’t rent it. So at 19 I bought my first house.

Did a rehab job on it and everything. And then at 20 I bought a building and some property and opened my first business. I kept that for several years and then decided to sell that business. So it was kind of in that, that middle ground between selling my business and for me. Starting to work, like writing my cookbooks.

I worked for a, a graphic design firm and I was their,  account manager, accounting office manager, all that kind of jazz I kind of did was a one stop shop. . Yeah. And what well, thank you for,  telling us. So it, the re where I was going with that was, you know, where and when did you realize you weren’t built to work for other people?

You know, when we talk about entrepreneurship, cuz all entrepreneurs have that, that aha moment, right? Yeah. Where they go, I’m, I’m not gonna work for somebody else for the rest of my life. And that was something that was real like, you know, cause as a teen, as a young teen, you’re just used to that, you know, waitress scene, working at a golf course, all that kind of stuff.

But then I had already had a taste of owning my own business and I loved it. And then going to work in like an office setting. I absolutely loved the people and I loved the work that I did. But I was never fully fulfilled because it wasn’t mine. You know what I mean? Because my bosses were absolutely amazing.

I’m still great friends with them, but it’s like, well, if I have a great idea, I wanna be able to just implement it, not have to go through steps and strategies, you know what I mean? To make it happen. And, but they were still receptive to all my ideas. So,  I just, I love that, but I just knew that I still wanted to do my own thing.

And so it was,  I had been writing my cookbook for my very first book for about a. But, you know, working, I was only able to ride it at night or on the weekends if we weren’t busy and, you know, do the recipe testing and things like that. And so,  I went home. We always took, we had a week off between Christmas and New Year and I was at home and was talking to Andy about it.

And,  we decided that, you know, this was when we were, I think we had just gotten married. It was about 10 years ago, I guess. And,  we decided that I would. Quit my career there and go full force on my cookbook. And  so I decided to do that and I went in and I gave them my notice and I,  gave them I think a 60 day notice.

Cause I had to train some people to do what I did. And,  then I have been an entrepreneur again since then. . That’s, well you’ve been what a career.  I love it. And I do want to talk about the new book in a few moments here, but. You know, you do work with a lot of entrepreneurs. Now, off the top of your head, what do you think some of the biggest mistakes you see entrepreneurs and business builders making right now?

Is there a mistake you see entrepreneurs making right now?  there’s two. It’s the not investing in their people. Mm-hmm. , because, you know, as, and, and I mean that with the relationships, because you think about an, an office building, what do you have in there? Computers. Phones, maybe a fax machine. You have all this stuff and they think these are like some sort of like an asset, but the biggest asset you have are your people.

If your people aren’t there, you don’t have a. So I think it’s, you know, it’s that relationship building and that culture building with their,  staff and their, you know, any employees or people remote. And then it’s also their lack of patience for the process because I think Instagram has highly glorified entrepreneurship to where everyone wants to be an entrepreneur.

And I use this analogy,  this past weekend at our RTE live syndicate, whenever I was,  introducing. The event, I spoke of it like a bouquet of flowers. Like you think about flowers right now with entrepreneurship, people like the glitz and the glam, they like the glossy Instagram photos that look of entrepreneurship, you know?

So you have like those flowers. They smell good, they look pretty. People love them. They get your attention. But if you don’t take the time and build the root system, what happens when fall and winters comes, you have nothing. The blooms die and that’s it. What are you left with? So you have to focus on and build those strong roots, and that is all about your relationships.

It’s building patients, it’s building systems, it’s everything. The entrepreneurship is from the ground up. But on Instagram we only see it the actual like finished product or the work in. Man. I love that. That’s fantastic. Great breakdown. On the other hand, on the other hand, is there a, a commonality that you see among successful entrepreneurs?

Something that, you know, kind of stitches them together? They care that, I mean, that’s really all it is. They care. They care about what they do, why they do it, who is doing it, and what the result is. They wanna make an impact, and that’s what I see the most. The real, true, successful entrepreneurs that I know personally, heart to heart, not the ones that look successful online, the ones that I know are for sure successful, that is the quality they all have.

They would all give you the shirt off their back if they, if you asked them to. Yeah. No, that that’s good. Yeah. I, I, I agree with you. You know, and speaking of, Giving the shirt off your back.  you do have a high profile relationship, I would say. Right. A high profile husband for sure. Right. He talks, yeah.

he talks passionately about business and entrepreneurship. And you both,  you know, you both work on your own businesses and your personal brands separately, but you also work together on some things and mm-hmm.  some projects. Right. So what advice do you have for working and living. Being married to a business partner, this is a question that I know a lot of wives ask.

You know, my, I’m sure my wife would say, Hey, please ask her this. ,  do you like, do you take your work home with you?  do you shut it off? Like what advice do you have for couples in similar situation? You have to set these boundaries, and I know that sounds like a, you know, okay, cool boundaries. But Andy and I, we have worked together for about six years and actually kind of came about just by chance because we were sitting at lunch one day and I said, you know what?

I think I said your team needs to do X, Y, Z and then do this and blah, blah, blah. And he was like, yeah, they do. And then I was like, and then we could do this and da da. He goes, do you just wanna run my ? And I was, Yeah. And he goes, well, you’ll be able to do that with your other stuff you do. And I said, yeah, that’s no problem.

And  so that’s how I actually became the c o o of the companies.  is just through that conversation at lunch one day. But you know, the thing that we’ve always been very good about, and it was almost an unspoken thing. We never had to sit down and have this like conversation. However, if you haven’t, if you don’t have this working relationship, it isn’t a conversation that must be had is we do not take work home with us when we are at our house together.

It. Andy and Emily, husband and wife. It is not Andy and Emily who work together, who are also married, because you don’t want them to turn into just like where you live with a coworker, you know what I mean? And so we, we only communicate about work during work hours. Now I work from home sometimes as well, but if he is gone from the house, That’s when we talk about work.

I’ll call ’em, we’ll text about it, whatever it is. Or if obviously I’m at hq, we will talk then about it. But when we are both home together, we do not talk about work unless it’s like some dire emergency that comes up while we’re here. And that’s been a very good work relationship that we’ve had. And if we have any like.

Disputes or disagreements at work about something, it literally stays at work. We do. We are not people that are like, we do not let emotion get involved in business decisions, and that is so key for people because he doesn’t get offended if I don’t like something. I don’t get offended if he doesn’t like something, but when we walk through our doors at our house, it is like nothing ever happened.

It’s almost like we’re living like two completely separate, like lives if, if you will, if that makes sense. You’re like, Mr. And Mrs. Yeah. , Mr. Smith. I, it makes, don’t they kill each other though? We’re not like, well, I feel like, did they? I don’t remember the end, but I don’t either.  Well, hey, it’s good advice.

It’s great advice, right? You, you know, separating the two. It’s hard, right? It’s hard to shut it off. It is, and that’s the thing. It may take a little bit of practice because it’s just natural. You’re like, oh, hey, tomorrow you have this. But it’s like you have to catch. Doing that. Because the thing is, is like you have to think about the life of an entrepreneur is not easy.

You’re, you’re making so many decisions a day, answering to so many people, and people think Cuz you’re an entrepreneur, you’re the boss. No, your employees are basically your boss and you got, you know what I mean? You’re just kind of like the one navigating the ship, if you will. And so it took, you know, it can take some practice, but honestly I just feel like that’s the healthiest way because.

I mean, I’m not, I’m not an expert by any means, but that’s just what we have found that works for us because then we are still able to have that married, you know, good relationship there and also a great working relationship.  it’s fantastic advice. I appreciate you breaking that down. Now, as mentioned, you do have this high profile relationship, so I have to ask you, how did you meet and, you know, what does a first date with Andy Frisella look?

Okay, well,  I met Andy 17 years ago. I was his bill collector because he could not pay his bills. He defaulted on some bills that he had at my office and he was $70,000 in credit card debt at the moment. And,  I had had to call him,  several times. I would call him about once or twice a week trying to work out payment terms or anything like that because he had two retail stores at the time and his debt from his credit card, Frivolous spinning.

It was, he was reinvesting, like buying inventory for his stores that he was trying to get off the ground. And,  we were acquaintances for about three years through this. And then we both in, we were both single at this moment and he had become friends with my boss and,  my boss. Had, you know, mentioned something about me being single and then,  Andy and I just kind of like would start chit-chatting, nothing crazy.

And then,  MySpace was around back then and we would just message each other every once in a while on MySpace. And then that just kind of turned into us going out on a date. And,  we went out on our first date to,  little Italian place. We had, I think, calamari and beer and they went to a little hole in the wall.

Beer, tequila shots, and gumbo. And that was it. . See, I thought that was one of those ones you were gonna say next question. Oh no, you answer it like a champagne. That was good. Yeah.  what a closer, you know, he goes from like, you know, you’re, you’re defaulting on your bills to like, Hey, why don’t we just go for a date and talk about it,

So I think that like, what a, well, he,  he apparently liked me and he brought his dad in to meet me and brought his dog in cuz he knew that I loved dogs. And,  yeah. So we just kind of like would chit chat and then, Finally, I said, I asked him I what he was doing for his birthday and he wasn’t doing anything.

I said, well, let’s go out. And so technically I asked him out. , ah, it was, it was meant to be Emily. Yes, it was meant to be. Yep. So , we, you talked about the cookbooks, but what was the catalyst behind the cookbooks? Like, why did you write them? I was finally, cuz I was a college athlete, I was an athlete all my life.

Played volleyball and then, you know, you stop training two or three hours a day. I was eating and I’d gained like 15 pounds after I stopped playing volleyball. Mm-hmm. . And I wanted to get more serious about my health, like, you know, more weight lifting and things like that. And I wanted to cook. Healthy food.

And I would go to the bookstore or look online and I would get these cookbooks that were just too many ingredients crap that I could not even pronounce. I had to Google what it was. And  you know, or things that were like so expensive to make. I was like, this is not it. And that I couldn’t find anything that I liked.

And so I said, well, I’ll just write my own then. And that’s honestly it. I was tired of finding, I couldn’t find what I wanted, so I wrote my own. I love that. Now I’m sure, I’m sure you have a couple like. Go to,  favorite recipes from the books that you and Andy go. Okay, we’re gonna, like, this is one of my favorites.

Like what would those be? If you had to pick, let’s say two, do protein, chocolate chip cookies count ? Absolutely. That sound fantastic. I think that one, and then this,  Bruce out of chicken that I make is probably our two favorites. See, that sounds really good. I’m gonna have to pick up the book where my, I’ll suggest that my wife and I make it.

 great. Okay, so speaking of books,  the new. Relationships, first, people, passion and profits. Maybe tell us,  what the book is all about and why you wrote this one. Sure. It’s all based, it’s nine chapters and each chapter is one of my core values, my business, and I share with you why it’s my core value, how I messed it up previously, what you can do to not make those same mistakes.

The importance of why you do the things in your business that you do. You know, a lot of people look at business as. Transactional. They don’t realize it’s the relationships first that count. Because in the book I kind of tell in the beginning of it, I kind of tell my story about, you know, getting my first job when I was 14, waiting on customers, just doing the best that I could.

Then when I opened my first business when I was 20, I already had built in customer base because they were all so happy for me that here, this was here I was this 14 year old girl that was their waitress, and now I’m 20 and I have my own business and everything else, and they wanted to support. And it’s because the relationships that I’ve built with these people all those years before the book is really just about the importance of relationships, how to build them, how to maintain them, and why they’re so key.

And it’s a book that I wrote to be shared with leadership teams and managements and people within your company to understand the why. And in the back of the book, I even for each chapter have like. Five different little like little questions you can fill out in the back of the book as to like why and kind of self-assessments and things like that.

Well, I’m excited to.  and the media package for the book quotes you was saying,  no matter what your path looks like, I believe it starts with relationships, building them, maintaining them, valuing them for the long term. And I think that topic, you know, it’s so important and relevant and timely.

because, you know, we talked about it, you know, shortsighted entrepreneurs, they often don’t consider the lifetime value of a lead, a customer or a client. You know, as it says here,  plenty of businesses exist, but only some get lifelong customers. So how do you create something genuine that’s built to last?

Well, you talk about it in detail in the book, and I do wanna break down a couple of the concepts, if that’s okay with you. Sure.  firstly, you mentioned the need to respect the potential and significance of every person, the the, the need. To respect the potential and the significance of every person. Can, can you expand on that a little bit?

Yeah, so it’s, it’s kind of funny how I, how I have that one or, or how that came about because I always say it’s, I always tease Andy that it’s called Pretty Woman, pretty Woman Syndrome is what I dubbed it, where you can walk it. Now, this is just my personal experience. I could walk into a store dressed in workout clothes, hair sweaty from working out, but I’m going to buy something.

I do not get the. That I do if I go in when I’m like dressed up, have my jewelry on, have my purse and everything else. Because you know what, if you ever see the movie Pretty Woman, she goes in and you know, whenever she was a prostitute and they don’t wanna help her, but then she’s dressed up, same person, but just dressed up nicer, then they all are like falling over themselves to help her.

So it’s respecting the significance of every person because you never know what that person can bring or the network that they are connected to that can serve you. Yeah, that’s a great. , right.  Richard Gear. Richard Gear.  if you reme, how old are we? I  I know. It’s so bad. I dunno. I was gonna, I, I hope our listeners.

No, the movie we’re talking about, I pray they do, or I just like completely just delete this whole thing.  , Richard? No, it’s all good. It’s all good.  fans of the, was that eighties or was that early nineties? I think it was early nineties, yes. Thank God. Okay.  the next point I wanted to bring up, showing appreciation and gratitude.

Like why and how should you be doing that?  because you know, how good does it feel whenever you get,  something in the mail that’s not a bill, right? Mm-hmm. , your friend sends you a card or you get like a little thank you for your purchase or whatever it is. It’s that someone took the time extra to take that time with you to show you truly how they care.

So something I always say is, put your time on paper. I am. Huge on thank you notes. I always have been. That’s the way my parents raised us, write thank you cards. And still every single book that’s purchased, I am the one that is writing the handwritten card with it. And you know, my staff, we write ’em with everything that goes out in the paper.

And planco, you know, it’s, it’s showing that appreciation because. I am not ignorant to the fact that there are a lot of leadership books, there’s a lot of planner and stationary companies. Everyone has ch a lot of choices now, and I just want to be able to show them even just a small token of gratitude of a thank you card that I appreciate them choosing to spend their very hard-earned money with my company.

That means more than anything else because, you know, it’s just, it’s them showing that their support for me, so it’s the least I can do to show them, you know, some, a courtesy. I love that. I think that’s fantastic. It’s a great breakdown. One of the other points, there’s two. Two others I wanna ask you about, maybe three, but demonstrate personal accountability.

So this point, this is a good point. There’s so many that are reluctant to take accountability for mistakes. Why is it important to do that? Accountability is not only good for, you know, you in business, but it’s important in life. You know, if you are someone that. We’ll pick up a piece of trash on the floor if your boss is watching or you someone that operates as the integrity and will pick it up, no matter if any, nobody’s around at all.

It’s that accountability to yourself that you are holding yourself to the highest standard that you have. Standards have slipped so far down where. Nobody even knows what a high standard is. I think. And you know, that accountability, it’s, you start to build on that. It’s like confidence as well. It’s like your meter of accountability goes up and up and up.

Like if you step into my office or my studio where my girls work and everything, it’s gonna be spotless. We don’t have a cleaning lady. It’s everyone takes personal accountability. They’re cleaning their space, they’re showing respect for what they do. It’s flawless. Same thing in hq. We don’t have a cleaning crew.

Every employee cleans up their own area. It’s having that personal accountability because then when you feel like you are delivering on that aspect, you also deliver better for your customers as well, because you’re feeling good about who you are. It’s, it kind of ties in with the, like the confidence and integrity.

Yeah, it’s really good. I, I, I love those thoughts. I think that that’s important. And then you also talk about,  creating a culture of improvement, a culture of improvement. What do you mean by that? I mean improvement all around. Personal and professional. So if we create a culture of improvement, you are all trying to strive together to get better as humans together.

That could be with your mental, emotional, spiritual, physical health, and then also with a culture of improvement. It’s us as a company, how can we get better? You know, there’s different types, sorts of, you know, innovation aspects to this. There’s ways, how can we operate better? How can we be better? How can we serve our customers better?

There’s always opportunities for improvement all around, so it’s really just. Working as a team to create that culture. Because then again, you don’t just wanna set the standard. You wanna become the standard. Mm-hmm. .  and you also talk about having fun, acting with integrity. Thinking big. I love that.

Especially the think big part, you know, what does that mean to you? Thinking big? What does that mean? I want my girls because I, I have all women that work for me for paper and plan company, but so I always say my girls, I want all of them to dream so big that they’re embarrassed to tell me what their dreams are and what their goals are.

I want it to be so like, Outlandish. They think like she would be crazy or she’ll think I’m crazy if I tell her this. And you know, that’s so important because they always say, you know, like the, I don’t even like the same, but it’s like, shoot for the moon and at least she’ll laying on the stars type of thing.

Your goal is to only gain 10 feet. Well, you’re probably only gonna gain a foot. You have to dream. 8, 9, 10 times larger than what you actually went to achieve. To, to be able to visualize that, to work on manifesting that I, I completely believe in that whole realm of law of attraction cuz I’ve seen it happen too much in my own life to deny that.

And so I want my girls to cr create these visions and to cast these visions they can see themselves in, in every little aspect of their lives. And work to strive, you know, towards that every day. It’s so necessary. Right? Like the behag the big, big, hairy audacious goal. You need them. Yep, exactly. It’s almost like you wrote the book on it.

Which you did, almost, almost, you wrote the book on it, ,  which is Sarah again, you know, thanks for breaking down those different points in the book.  like I said, I’m, I’m excited to read it, obviously, and you, you spoke with authority on those points like you wrote the book, so it’s, it’s fantastic. But I do want to ask you about personal development because the book also,  talks about com combining,  personal development within the strategic principles that we discussed.

So how much of 75 hard ended up in the book? If.  I didn’t put any of it in there. None. Hey. Mm-hmm. No, I keep,  I, yeah, I tr I try to keep,  everything with Andy and I, you know, pretty separate. I do mention Andy in there talking about, you know, his visualization and seeing big dreams achieved because when we were dating he showed me where,  where first form HQ was gonna be one day, and now it’s actually a quarter of a mile down the road.

The only reason it’s not in the spot that he showed me too, cuz there’s too much bedrock there. So . So,  yeah, I’ve seen that, but, No, I don’t mention that in the book, but,  SEG Par definitely obviously plays a huge role in personal development and. Yeah. I mean, we always have to talk about if you have a Frisella on, I feel like you, you’re obligated to ask about it.

Right.  oh, hey, it’s the best thing ever. Like, yeah, we do it all the time. We love it. It’s almost like we crave it if we’re not on that . I, well, I was telling Andy this, it was like,  myself and my, like, there was like three or four families during the pandemic. We did it. We had a group chat going. We were sharing books.

Oh, cool. You know, sending, yeah, we were doing all that stuff. It was a amazing like community project for a bunch of us. Yeah. And my. You know, she , she did again, like almost right after, you know, so it is a, it’s an addictive,  lifestyle. It is, and that’s I think the biggest misunderstanding with that is people think it’s some sort of like weight loss program and that’s not what it is.

That’s just like a nice byproduct of it. But what, whenever I started, you know, cause people be like, well are you trying to lose weight? I’m like, no, I’m not trying to lose weight. I just love the mental clarity and focus that it brings me. And I love the structure. That’s what I hear from a lot of people.

They love the structure of that. And it’s funny cuz people will start it and or they wanna start it and they’re like, I just don’t know how I’m gonna do it. I don’t have time. I’m like, trust me, when you start doing this, you’re gonna realize how much time you are wasting cuz you’re gonna get all these things done and still have time left over

Yeah.  I always say if you’re gonna do it, get started. Right, because you know it, it’s like 10:00 PM and I haven’t done my second workout. I haven’t read my book, and yeah, I’m sitting there drinking water. Yeah, at 11:00 PM Anyways,  this isn’t a 75 hard episode, everyone. It’s not . We just had to say it.

We could talk about it all day. We could definitely make it into one . Yeah, exactly.

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But speaking of personal development, we like to ask this question, what does your daily routine look like? Okay, so,  I wake. You know, do all the morning routine stuff, you know, like shower, brush my teeth, get my makeup on, all that jazz.  and then I come into my office for usually about two hours in the morning, kind of get a jump on my day, any urgent emails, things I need to get ready for that day,  that I didn’t do maybe the night before.

Anything along those lines. Then I head into my studio or to my office,  at hq and I’ll work with my teams there because I work with my team for paper and playing company. Then I also have teams for RT Syndicate and our media company, which is Andy’s brands that I manage for him, like the Sunday of horror brand himself, our Otis and Charlie, like our dogs, books and things like that.

So I’ll meet with my teams there and then,  I go back, oh, I help my team in the warehouse like packing orders, writing thank you cards, kind of. Little rundown of what’s going on. And then,  I usually come back home and then work in my office just completely quiet. Cause I get a lot more done,  you know, at home when there’s no one around or you know, no, no distractions.

And then I knock out a lot of work. And then usually six o’clock I start dinner and have dinner on the table at seven. And then,  I mean, I work out sometime in the day. It depends when I have a break. I don’t work out at like x amount of time every day. It’s really just. Because my days are all so different, but that’s, I’m giving you kind of like the overall average of what they look like.

 but I’ll usually work out like late afternoon usually. And then,  cook dinner, clean up, do a little work. I’ll,  make us a little bit of a later night snack, I guess you can say. And then,  do some work and go to bed. . Well, I, I’m proud of you. You fit a lot in there. Most importantly, you pronounced arte correctly.

I did. I did. . Almost like you’re the c o o,  maybe. So. Well done.  so what do you and Andy do for fun then? We’re in the personal development section of this interview, by the way, in case you didn’t notice. What do you do for fun? We go to our farm. That’s definitely, yeah, go to our farm. Ride around like the side-by-side and things.

Shoot guns.  that’s probably like, you know what we enjoy the most, you know, we go, we go out to dinner every once in a while. Things we don’t really travel much unless it’s for work. Um mm-hmm. . Cause we like being home with the dogs and everything. But it would be definitely be spending time on our. Yeah, there’s something,  you know, I, I haven’t spent a  lot of time on a farm, but I do know.

When you’re out in nature, you got the animals and everything else, your blood pressure goes down. Right. You just, you get tuned with nature. There’s nothing like it. No. It’s like you enter a totally different world. It’s so crazy cuz the second we cross in and we cross our gate or go through our gate, it is, it’s just like such a, cuz it’s almost, it just feels like it’s a different place.

Like, it feels like it’s a vacation or something. Mm-hmm. . But it is, it’s just a fresh air. There’s no sounds of cars, no nothing. It’s just you out there with nature. It is like, it’s so, so. That’s awesome.  being as busy as you are mm-hmm. , is there an app or a piece of technology that you cannot live without?

No, I actually am not a technology person. What? There’s gotta be something? No. That I, that I couldn’t live without. What do you mean? Besides like a phone? Yeah. Like it is just like, I have to my calendar, my email, my, oh no, I just,  no, I do all my planning on my planner’s paper. That’s why I sell planner’s.

Oh, paper and plan call technology. Yeah. So I just, yeah, I don’t like electronics. I don’t like technology or anything like that. So honestly, if I just have access to my email through my phone, I’m completely fine. I don’t watch tv. I don’t like tv. Tv. I don’t care about a computer. All I need is my phone, email, and a paper planner, and I’m good to.

So for our listeners, that’s Calendar and iPhone. That’s what that is. What’s the worst business advice you’ve ever received? Can you think of any man?  well, I feel like it was, I misconstrued it. I messed up the whole like, pay yourself first thing. Cuz when I was younger I took that as, okay pay, like literally me take money and then whatever’s left I’ll work out on Bills

So I kinda took that information the wrong way.  but as far as that, I don’t think I’ve ever gotten any true, like, bad advice.  I get a lot of advice from people that have never owned a company trying to offer advice cuz they don’t, you know, and then they don’t understand anything. But I don’t only think I’ve been given any sort of like, real bad advice that I can think.

Okay. I like it. But you still, you know, it was maybe your own advice. On the other hand, can you think of the best business advice you’ve ever received? Oh yeah.  I would probably, I mean, really, I just feel like it’s, it goes back to my dad always taught every, you know, he did this in real life. I saw it, you know, but he did always treat people like they were the only customer, the only person that existed and made every single person feel wonderful.

 that’s not really advice. It’s more of just like a tip and things that I picked up. So I would probably say that like, I actually was so stubborn in my early years. I didn’t really ask for a lot of advice. And I share that in the book of like, I made a lot of very bad mistakes when I first had my first business of 20, cuz you’re 20.

My ego was out of control. I’m like, oh, I’m 20. I got a business and blah, blah, blah. You know, I got employees, all this other stuff. I thought I was like doing something great. Like, yes, I saw my dad do it. It was in my blood to be an entrepreneur, but I thought somehow genetically I was going to be already successful without even really understanding what I was doing.

So I wish I would, that is like a, I guess you could say like a little. I wish I would’ve been more receptive to help from people that have gone before me and done things, but I was just not receptive to it at that age. Yeah, that makes sense. Right. It like with maturity, get older, you know, life experience, you realize and we all do it.

We all do it. I know, but I could’ve saved so much time and a headache and stress had I just realized. Wait, these people aren’t after me. They’re trying to actually help me. Yet I was in this method of like, I’m 20. I’m like, oh, I know, I know that. Like, oh no, I’m not gonna do that because of this, this, this, nobody, you know what I mean?

Like, and that’s back. Yeah, this was before social media. I mean, I’m 40 years old. This is before social media and everything like that existed, so. I mean, I would’ve been really smart to listen cuz it’s not like I could just make up the sales on social media. It’s like I was, it was like door-to-door, face-to-face sales.

Yeah. Yeah. It’s interesting when you look back and you think about it. Yeah. Anyways, I put, I did put you on the spot. You did not have these questions ahead of time, so well done.  this one is gonna make you think though, Emily, this one’s really gonna make you think, okay. If you could have dinner, With any three people in history, pastor present, who would they be and why?

Martin Luther King Jr. Ulysses S Grant and Adolf Hitler. Listen, I said you can take your time. Oh well I said but no, say real slow. You actually knew. You knew like you knew already. I get people thinking and him and haunt you. Bang those off in about 15 seconds. So I, let’s reiterate again. It was Martin Luther King.

It was, yes. Ulysses, US Grant, grant. And then,  Adolf Hitler. Okay. That’s a curve ball. You’re gonna have to explain these . No, because all those people are so, you know, you know we live on Ulysses Grant’s property, right? Yes, I did know that. Okay. Andy told me yes. So that’s one of the reasons why with him, but then also the history of, you know, going through what he went through.

Same with Martin Luther King, same with Adolf Hitler. I want to hear all those stories of what they went through. To give a different take on how people, how they were portrayed in media and how they were written about in books and things like that. So it’s really just inquisitive dinner. What an interesting dinner table that would be.

I know, wasn’t it an interesting dinner table and you, there was no hesitation. You didn’t even think for like two seconds, you said, no, I got it. I got this one. I thought I was, I know that answer, but not like the best business advice. . I thought I was gonna stump you for a second. I thought you were gonna think about it and you’re like, Nope.

Yeah. And you just, you fired it off. All right. Fi, final question, Emily, final question. When all is said and done, what would you like to be known for? What’s the Emily Frisella legacy look like? Someone that made someone feel like someone always, I always wanna make people feel like they are someone always important, cared for, respected, you know, like I wanna show gratitude to them.

I want them to know that when I die, I gave a s**t about them. Oh, incredible. What, what a legacy that would be. So,  Emily, what an absolute pleasure to have you here. I think our listeners and subscribers are fortunate to have spent some time with you on this podcast. Your story, your thoughts, your views on business, entrepreneurship, the new book, of course.

Fantastic. Can’t wait to read the new book.  where do you want people to get the book or where do you want the listeners to,  subscribe? To your content? Yeah, all my stuff. I keep it easy. It’s all on Emily Frisella on Instagram. It’s just at Emily Frisella, and you can click the link in my bio for anything I’m involved in or anything like that.


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